Art Director

Overview

We are seeking a dynamic and visionary Art Director to lead our creative teams in crafting compelling visual narratives that elevate our brand and captivate audiences. This role offers an exciting opportunity to shape the aesthetic direction across multiple platforms, including digital, print, and video. As an Art Director, you will harness your expertise in visual design, branding, and art direction to inspire innovative concepts and ensure cohesive, high-quality deliverables. Your leadership will drive the creative process from concept to execution, fostering collaboration and pushing boundaries to achieve outstanding results.

Responsibilities

Develop and implement the overall visual strategy aligned with brand goals and marketing campaigns.
Lead and mentor a team of designers, illustrators, and multimedia specialists to produce engaging digital designs, layouts, and visual content.
Oversee the creation of layouts for websites, social media, print advertising, and other marketing materials using tools like Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator).
Collaborate closely with marketing teams to translate campaign objectives into compelling visual stories that resonate with target audiences.
Direct photo shoots, video production, and post-production editing to ensure high-quality visual assets that align with brand standards.
Maintain consistency in typography, color theory, branding elements, and overall visual language across all projects.
Review and approve final designs while providing constructive feedback to ensure excellence in execution.

Qualifications

Proven experience as an Art Director or senior graphic designer with a strong portfolio showcasing digital design, branding, and layout design.
Expertise in art direction for digital platforms including web design, social media campaigns, and multimedia content.
Proficiency in design tools such as Adobe Photoshop, Adobe Illustrator, Figma, InVision, Sketch; familiarity with HTML and CSS is a plus.
Strong understanding of color theory, typography principles, visual storytelling, and branding strategies.
Experience overseeing video production and editing processes using relevant software; knowledge of photography techniques is advantageous.
Excellent leadership skills with the ability to inspire creative teams and manage multiple projects simultaneously under tight deadlines.
Effective communication skills to articulate concepts clearly and collaborate across departments. Join us as an Art Director to shape innovative visual experiences that inspire audiences worldwide! Your creative vision will drive impactful campaigns while fostering a vibrant team environment dedicated to excellence in design.

Pay: $80,000.00 - $90,000.00 per year

Benefits:

401(k)
Health insurance
Paid time off
Retirement plan

Experience:

agency: 5 years (Required)

Work Location: Hybrid remote in Buffalo, NY 14202