Hot 8 Yoga - a growing fitness community - is seeking a creative and innovative Content Creator and Graphic Designer. This role will be responsible for the conceptualization, capture, and editing of content, as well as the design and development of all marketing assets across channels, including but not limited to digital, print, event collateral, organic social, and paid media. Content Creation • End to end content ideation and creation to support cross-channel initiatives for Hot 8 Yoga • Content Editing (Image, Video and Graphics) • Conceptualize, manage, and produce lifestyle and brand photo shoots; Cast & curate internal and external talent for all content shoots • Copywriting for assets across channels • Train and manage additional content creators • Work events and connect with key players to capture content and deliver event goals • Frequent travel to Hot 8 studios and offsite locations for events and content creation needs • Support team in events, collaborations, new studio openings and other marketing initiatives as needed • Support in the design and development of Hot 8 Branded Merchandise and Apparel • Present and execute innovative creative concepts, addressing feedback with solution-oriented thinking • Balance creative content production with data-driven strategy to optimize performance • Assist the Director of Marketing with building and designing decks for internal / external presentations and pitches • Create and establish efficient workflows with the team • Other design projects and responsibilities as assigned • Design Research and Mood/Concept Development • Digital Asset Organization • Maintain consistency in visuals, branding, and brand tone across campaigns • Partner with internal marketing team and external agency to brainstorm and execute content • Strong portfolio demonstrating an ability to develop ideas with exceptional design quality for a broad range of digital/social channels.
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