Blueprint has also developed a family of nutritional products to make the benefits of the Blueprint protocol affordable and available to all. This hybrid role involves collaborating with the marketing team to ensure that all digital assets are aligned with the brand's vision, marketing strategy, and sales goals. Graphic Design: • Design visually appealing digital assets for ads, websites, Amazon listings, email templates, social media posts, and banners • Work with the marketing team to develop creative concepts that align with campaign goals and brand identity • Create cohesive and on-brand designs that are optimized for various digital platforms and screen sizes (mobile, desktop, etc.) Photography: • Capture high-quality product images for use on websites, Amazon listings, social media, digital ads, and other marketing materials • Set up and execute product photoshoots, ensuring proper lighting, composition, and attention to detail • Edit and retouch product photos to meet brand standards and optimize for various online platforms • Collaborate with the creative and e-commerce teams to ensure product photography aligns with the overall brand aesthetic and marketing objectives • Stay up to date with photography trends, ensuring all images are visually appealing and modern Technical Skills: • Proficiency in graphic design software (e.g., Adobe Creative Suite - Photoshop, Illustrator, InDesign) • Strong photography skills, with experience in product photography, including lighting, composition, and editing • Knowledge of Amazon product listing requirements and SEO best practices for copywriting • Familiarity with web design principles and tools (e.g., HTML, CSS) is a plus • Understanding of various digital platforms' specifications and best practices (e.g., Google Ads, Facebook Ads, social media)
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