Creative Designer, Social Media

ASU EdPlus is a dynamic unit of Arizona State University focused on the design and scalable delivery of digital teaching and learning models to increase student success and reduce barriers to achievement in higher education. You will sit at the intersection of design, motion, and video production: you'll collaborate with the ASU Online Marketing and Social teams and cross-functional partners to produce platform-optimized graphics, lightweight motion assets, and short-form video — including Reels and YouTube Shorts — that bring our campaigns to life across Instagram, Facebook, LinkedIn, and beyond. Design platform-optimized social content — static graphics, carousels, Stories, lightweight motion, and short-form video — across Instagram, Facebook, LinkedIn, and emerging platforms as needed.Edit Reels, YouTube Shorts, and other short-form video for social, including pacing, cuts, captions, sound design, and platform-specific export.Adapt and repurpose campaign assets from the broader EdPlus creative portfolio into channel-specific social executions.Partner closely with Marketing to translate channel strategy and content calendars into compelling, on-brand creative.Maintain brand consistency by working within the ASU brand system and EdPlus design standards while finding creative range inside those guardrails.Capture short-form video and lightweight on-location footage as needed, in collaboration with the Multimedia team.Contribute to content planning conversations as a creative voice in the room, flagging what's executable, what will perform, and where there's room to push.Build and maintain reusable templates and motion components that help scale the team's social output.Stay current on platform trends, format shifts, and creative best practices, bringing those insights back to the team.Work in a fast-paced, collaborative environment with shifting priorities.Assume or coordinate other duties or projects as assigned or directed. Bachelor’s degree or higher in a related field.Demonstrated foundational understanding of design principles (layout, typography, color, hierarchy, accessibility) and a curiosity to deepen them.Experience designing for social media platforms evidenced by a portfolio showing platform-native thinking, even from personal projects, coursework, or internships.May be required to submit a portfolio showcasing social media design work.Evidence of working proficiency in Figma and Adobe Creative Suite (Illustrator, Photoshop) and experience editing short-form video for social platforms using tools such as Adobe Premiere Pro, CapCut, or DaVinci Resolve.Demonstrated comfort working within a brand system while bringing creativity and energy to executions.Demonstrated strong communication and collaboration skills: open to feedback, willing to ask questions, and able to work closely with marketing partners.Evidence of familiarity with social platform best practices, format specs, and current creative trends.Experience in higher education, EdTech, or mission-driven organizations a plus. ASU EdPlus supports flexible work options, ranging from alternate to hybrid work schedules, subject to approvals per ASU policy.