Key ResponsibilitiesCreative Direction & Brand Strategy:Develop and oversee the visual identity for all restaurant brands, ensuring consistency across menus, websites, social media, packaging, signage, and more.Lead the creative vision for marketing campaigns, seasonal promotions, and new restaurant openings.Collaborate with stakeholders to translate brand positioning into compelling visuals and storytelling.Graphic Design & Content Creation:Design digital and print assets including menus, social media graphics, email marketing templates, advertisements, packaging, and in‑restaurant materials.Oversee website design and UI/UX improvements in collaboration with developers.Create motion graphics, video content, and other multimedia as needed.Marketing & Social Media Support:Work closely with the marketing team to produce eye‑catching content for Instagram, TikTok, Facebook, and other platforms.Design and develop branded merchandise, packaging, and promotional materials.Ensure alignment with industry trends, competitor activities, and emerging design technologies.Team Leadership & Collaboration:Manage relationships with external agencies, photographers, videographers, and printers.Provide creative direction for photoshoots and video production.Mentor junior designers and collaborate with chefs, restaurant managers, and corporate teams.Qualifications & Skills8+ years of experience in graphic design, branding, or creative direction (preferably in the hospitality, food & beverage, or lifestyle industry). Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and other relevant design tools. Direct Photography and videography content creation are a plus. Ability to work in a fast‑paced environment, managing multiple projects simultaneously. Strong in the graphic design side of the business is required.
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