Who is X Scale We partner with brands that are tired of churning through agencies and are ready to get serious about hyper-scaling to 8 and 9 figures with proven systems. About The Role • Own the creative vision and execution for multiple ecommerce brands—from digital campaigns and ad creative to email, landing pages, and packaging • Lead and inspire cross-functional creative teams (designers, copywriters, editors, developers) to produce work that’s visually stunning and conversion-driven • Collaborate with strategists to concept and launch creative that supports CRO, retention, and AOV goals • Guide brand development efforts—from tone and voice to visual identity and creative strategy • Oversee the creation of high-performing ad creative for Meta, TikTok, YouTube, and beyond • Use data to inform creative iterations—working closely with performance marketers to optimize for engagement and results • Manage timelines, feedback loops, and creative production workflows across multiple projects • Develop internal systems, processes, and templates to streamline creative development and maintain brand consistency • You’ve got 4+ years of experience leading creative in the DTC or ecommerce space • You’ve helped build or scale high-growth brands—and have the portfolio to prove it • You can move between high-level strategy and pixel-perfect execution without missing a beat • You speak both “brand” and “performance”—and know when to lead with which • You’re deeply familiar with paid social best practices and know how to produce thumb-stopping creative • You’re an excellent communicator who can give (and receive) clear, constructive feedback • You’re energized by fast-paced environments and juggling multiple priorities • You’re open to relocating to Charlotte, NC in the future and want to help build something meaningful from the ground up
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