The Creative Specialist plays a key role in advancing FastMed’s visual identity and brand consistency statewide, with a primary focus on graphic design. Graphic Design Conceptualize, design, iterate, and deliver compelling creative assets for enterprise communications and marketing initiatives.Develop high‑quality visual deliverables across digital, print, in‑clinic signage, patient‑facing materials, presentations, and brand identity systems.Maintain and manage FastMed’s brand integrity by upholding the style guide and reviewing organizational materials for consistency.Lead creative development processes from ideation through final production to ensure effective and innovative visual outputs.Evaluate the effectiveness of creative projects and provide recommendations that strengthen quality, brand alignment, and impact.Partner with agencies and vendors to support day‑to‑day production needs and ensure timely execution of creative deliverables.Monitor design, healthcare, and market trends to inform creative strategies and keep outputs current.Social Media Content & Management Develop and manage social media content that supports FastMed’s brand voice and communication goals.Create graphics, short‑form videos, animations, and other multimedia assets tailored for social platforms.Plan, schedule, and publish social content to maintain an engaging and cohesive presence across channels.Collaborate with bilingual team members to ensure cultural sensitivity and linguistic accuracy in Spanish‑language content.Track and analyze social media performance metrics to optimize engagement and improve content strategies.Support enterprise-wide digital communication needs by producing content for internal and external audiences.Marketing Event Engagement Provide onsite creative support at community events, clinics, and corporate engagements, including photography and video capture.Deliver visual design support for event collateral, signage, and promotional materials.Assist with crisis communications and rapid‑turn event-related messaging as needed.Participate in statewide events as required to ensure consistent brand representation and support organizational objectives. Excellent communication and interpersonal skills for collaborating with cross‑functional teams, clinical leaders, and community partners. Ability to develop and execute design strategies tailored to diverse audiences across digital, print, and social platforms. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.
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