Design Generalist

About the company

Our client is a software company.

The role

Raydar is recruiting for this role on behalf of our client. Lead the look and feel of a company's brand across digital, print and motion. The work runs from early concepts to published pages and graphics, with the designer building hands-on alongside a small, in-person creative group.

What you'll do

- Create a brand's core visual system and carry it across websites, social content, graphics and print.

- Build and publish marketing pages directly in code or a site builder instead of passing static designs to engineers.

- Translate product interfaces into promotional mockups, feature artwork and launch assets.

- Keep brand foundations consistent across social, marketing and product materials.

**Requirements**

What we're looking for

- Track record of developing a brand's foundations from start to finish and applying them across digital, social and product artwork.

- Hands-on experience shipping marketing pages in code or a site builder.

- Portfolio of work already in market across multiple media, such as websites, graphics, presentations, print or event materials.

- Understanding of how software features and interfaces function.

- Working knowledge of Figma and Adobe Photoshop, plus comfort using AI and language-model tools such as Claude day to day.

Bonus points

- Experience at a small design studio or agency, or as an early designer at a young company.

- Motion design ability in tools such as Jitter, After Effects or Figma Motion.

**Benefits**

Compensation and benefits

- Base salary: $135K - $170K

- Health and vision coverage

- Retirement plan

- Commuter benefits

- Relocation support

Location and work model

- New York, New York, United States

- On-site, at least 4 days a week in the office

- Full-time