Digital Designer

South Carolina
Greenville, SC 296140001, USA Description

Role Summary: We are seeking a creative, user-focused Web Designer to help shape and improve the digital experience across our web properties. This individual will play a key role in designing engaging, effective, and visually compelling digital experiences that prioritize usability, accessibility, audience engagement, and brand consistency.

Principle
Duties and Responsibilities Design visually compelling and user-friendly web pages, landing pages, and digital experiences across multiple web properties. Create intuitive layouts, wireframes, mockups, and prototypes focused on usability and audience engagement. Improve user experience (UX) by evaluating user interaction patterns, navigation, hierarchy, accessibility, and conversion pathways.

Ensure brand consistency across websites and digital platforms. Collaborate closely with the web development team to ensure accurate implementation of designs. Design digital assets including banners, graphics, email visuals, social media graphics, and other web-related creative.

Assist the Marketing Design team when needed to design print materials and signage for use on campus. Knowledge of scalable design systems for brand consistency and ease of web development workflow. Basic knowledge of web ADA/accessibility standards and principles.

Work collaboratively with marketing, design, and web teams on creative initiatives and campaigns. Communicate design concepts and rationale clearly in both verbal and written form. Participate in brainstorming sessions, project planning, and creative reviews.

Accept feedback constructively and contribute positively within a team environment. Provide support to the print design team when needed. Assist with transferring or adapting print campaigns into digital formats.

Contribute to print layout or production projects. Maintain a basic understanding of website structure, content hierarchy, and page organization. Occa