This is a contract-to-hire position, hybrid in Santa Clarita. Responsibilities • Conceptualize and design engaging email templates, newsletters, and campaigns with highly complex data-driven, dynamic, segmented content that delivers strong click-through rates, engagement, and conversion to influence specific target audiences and predetermined Key Performance Indicators (KPIs) • Design promotional, life cycle, and transactional campaigns using the latest HTML and CSS email oriented best practices and UX best practices • Effectively use existing HTML email layout templates for maximum efficiency and timeliness while continuing to evolve and innovate based on current trends and industry best practices • Provide creative input and suggestions for enhancing the overall effectiveness and engagement of email marketing initiatives. • Transform objective-driven business requirements and customer needs into relevant digital user experiences, designing static and animated graphics for social media and digital display advertising that follow best practices and ensure projects adhere to specifications and standards, including mobile • Remain current with latest graphic design/marketing & communication trends for email, display ads and social media marketing • Help ensure consistency in design and digital content across various company channels and platforms • Manage all projects from start to finish in order to meet established deadlines • Partner with other graphic designers and take on ad hoc design projects, as needed Requirements • Bachelor’s Degree in Graphic Design, Web Design, or related field • 5+ years of digital experience (E-commerce and/or Retail preferred) • Experience in email and social media marketing design required • Experience designing in both desktop and mobile web • Self-starter with knowledge of the latest trends in email design and development • Strong eye, attention to detail, organized, creative problem solver and can present creative with key stakeholders using design, UX, and mockups to communicate inspiring brand experiences • Must be able to present well and articulate and defend design decisions with grace, logic and data • A portfolio of previous digital design work to showcase experience and creativity. • Proven experience in interactive design, user interface design, or a related field, preferably in a digital agency or tourism-focused environment.
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