Director of Marketing & Sales | The World Spa | Now Hiring

Brand New WORLD SPA is hiring a **Director of Marketing and Sales,** Who will oversee and leads the growth of WORLD SPA`s membership program. As a vital part of the team you will work directly with the co-founders, Directors, PR Agency, and outside freelancers to devise and execute new marketing initiatives to promote our mission, facilities, amenities, treatments, products, outlets, and partnerships. · Thrive on multitasking, including disciplined approach to prioritizing your time investments and those of your team · Collaborate - a team player, leveraging your knowledge and those around you for the best possible outcome · Fiscal responsibility – manage annual budgets assuring best ROI for each initiative planned and for those that “crop up” in the year · Are an ambitious, hardworking self-starter: You have clearly defined goals, develop campaigns quickly and are excited to devise and tackle a lot of different projects · Love Hospitality Industry and care about guests and their memorable experiences This role will support from start-to-finish on all marketing + PR campaigns with ownership of key functions such as: · Managing brand’s campaign and event calendar to drive the largest revenue impact · Managing media plans and coordinating paid ad placements · Managing outside agencies for ad buys, graphic design, and organic social media initiatives · Brand management activities such as monitoring and implementing any changes to brand operations such as menu changes or hours · Scheduling meetings and workshops as needed · Planning and managing Marketing + PR campaign assets including photography, videography, graphic design, and copywriting . **Core Responsibilities:** · Build - or work with a design group to build - creative packages for hospitality campaigns · Develop event and campaign plans · Development and execute marketing and advertising campaigns for facilities across social media, PR, and media buys · Work closely with social media agency to build social media calendars based on set social media strategy · Ensure brand standards are met and information updated across all platforms including social media, graphic design, websites, and third-party listings · Work with the Brand Experience Marketing Manager to develop monthly reporting · Manage and update brands’ websites regularly · Manage print collateral needs · Manage design and printing of menus · Maintain image library · Create and maintain quarterly and monthly project progress boards · Work with hospitality operations to ensure campaigns and initiatives are set up to track · Create and produce facilities branded materials · Communicate achievable project timelines to operations · Manage and execute photoshoots that align with brand goals and campaigns **Required Education + Skills:** · Solid depth of experience with full, select and extended brand marketing · Strategic focus on design and development of creative to drive guest activity · Expertise in brand marketing and advertising planning, with proven results in use of measurable, data-driven media and channels · Orientation towards using key performance metrics to monitor marketing strategies, analyze trends and driving action · Team- orientation with excellent analytical and written and oral communication skills · Must be able to direct and manage multiple projects · Must possess strong consultative skills; balancing team and individual responsibilities · Minimum 4 years’ experience in hospitality marketing or related experience · Flexible availability to work during peak hospitality seasons and/or hours such as nights, weekends, and holidays · Must have extensive knowledge of computers and document management software, including but not limited to Microsoft Office Suite, Adobe Creative Suite, Canva, Squarespace, CRM, CTUIT, Google Drive, Campaign Monitor, Klaviyo Membership experience is a major plus! Your employment with the Company will be “at will,” meaning that either you or the Company may terminate your employment at any time and for any reason, with or without notice.