The Email Marketing Specialist will be responsible for strategic and tactical execution of our B2B/B2C email marketing campaigns and projects. • Serves as owner of email marketing initiatives, implements and advises on email features and capabilities including targeting, personalization, database segmentation, APIs and email templates. • Responsible for the development, implementation, and reporting of email campaign performance and overall effectiveness. • Two+ years’ experience in product marketing/email marketing • Intermediate working knowledge of digital analytics tools (Adobe Analytics, Google Analytics)
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