Graphic Designer
Minneapolis, MN (Onsite)
Phone + F2F
Job description:
Key Responsibilities
• Write, edit, and proofread marketing and communications content for customer campaigns, employee communications, newsletters, bill inserts, website updates, social media, email, brochures, fact sheets, presentations, event materials, signage, and other collateral.
• Design creative assets for print and digital channels, including flyers, infographics, social graphics, presentations, display materials, ads, reports, templates, and branded campaign elements.
• Translate technical, regulatory, operational, and customer service information into clear, concise, audience-appropriate communications.
• Maintain consistency with brand standards, tone of voice, accessibility expectations, plain-language principles, and approved messaging.
• Collaborate with subject matter experts to gather information, clarify objectives, and develop creative concepts that support business goals and customer understanding.
• Support integrated marketing and communications campaigns from concept through execution, including creative briefs, copy development, layout, design, revisions, and final production.
• Develop visual storytelling tools, such as infographics, one-page summaries, process visuals, maps, timelines, and executive-ready presentation materials.
• Review creative work for accuracy, grammar, visual quality, brand consistency, and alignment with regulatory, legal, and operational requirements.
• Manage multiple projects simultaneously, prioritize competing deadlines, and respond effectively to feedback from internal stakeholders.
• Maintain organized creative files, templates, source materials, and final assets to support efficient reuse and version control.
• Stay current on design trends, communication best practices, utility industry issues, accessibility standards, and emerging creative tools.
Required Qualifications
• Bachelor’s degree in graphic design, communications, marketing, journalism, English, visual communications, or a related field; equivalent experience may be considered.
• Demonstrated experience creating both written content and visual designs for business, marketing, communications, or public-facing materials.
• Proficiency with Adobe Creative Suite, including InDesign, Illustrator, Photoshop, and Acrobat.
• Proficiency with Microsoft Office Suite, including Word, PowerPoint, Excel, and Outlook.
• Strong writing, editing, proofreading, layout, typography, and visual communication skills.
• Ability to simplify complex information while maintaining accuracy, credibility, and appropriate tone.
• Strong attention to detail and ability to follow brand, legal, regulatory, and accessibility guidelines.
• Ability to manage multiple assignments, meet deadlines, and work collaboratively in a fast-paced environment.
• Portfolio or work samples demonstrating both design and writing capabilities.
• Experience in a regulated industry, utility, energy company, public sector organization, requiring careful review and compliance-sensitive communications.
• Experience developing customer-facing communications related to billing, safety, reliability, infrastructure, energy efficiency, outage preparedness, community programs, or public awareness campaigns.
• Experience creating executive presentations, infographics, campaign toolkits, social media assets, and multi-channel marketing materials.
• Knowledge of accessibility best practices, plain-language writing, AP Style, brand governance, and print production processes.
• Basic photography, video editing, animation, web content, or email marketing experience is a plus.
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