Graphic Design and Brand Coordinator

Summary: The Graphic Design and Brand Coordinator will create assets and deliverables for promoting the programs, events, and campaigns of the Park, as well as internal organizational needs for maintaining brand standards. Additionally, the Graphic Design and Brand Coordinator will manage the organization’s photo inventory, website, and serve as the team lead for digital and print content. Essential Duties and Responsibilities: Other duties may be assigned • Design dynamic, high-performing graphics and collateral for all Park platforms and communication channels promoting Park events, facilities, and programming, including direct mail, digital assets, eblasts, presentations, donor solicitation packets, flyers, brochures, invitations, posters, and postcards • Adhere to established brand and style guidelines, while supporting staff in ensuring brand identity is maintained • Create new event logos and brand standards/guidelines when needed • Manage vendor and advertiser relationships and collaborate with external printers to meet printing needs and deadlines • Collaborate on social media content, including static and video, to ensure City Park Conservancy’s tone and brand is consistent • Create attractive emails for internal and external communications • Build strong relationships with all departments to understand and execute marketing needs and develop requested graphic needs, along with easy-to-use templates for internal use throughout the organization • Brainstorm large-scale campaigns and support copywriting efforts • Manage City Park Conservancy’s website, making frequent content and systems updates and developing appealing new pages as needed • Manage Google Analytics and other tracking platforms to report on digital impressions and provide data on campaigns • Organize and maintain digital photo/video database • Represent the agency at special events • Assist organization with other tasks as needed The physical demands described here are of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is frequently exposed to outside weather conditions.