Graphic Designer

Provide creative support and design in the development of the College’s visual brand and design standards. This position description should not be interpreted as all inclusive. Collaborate with director, assistant director, team and/or various departments to brainstorm, develop and edit a variety of collateral materials, pieces, promotions or campaigns, including designs for print and digital.Develop design concepts and direction for marketing, recruitment and internal and/or external campaigns and promotions marketing with a strong understanding of typography, font selection and layout; expertise in color theory and effective use of color.Conceptualize and design layouts within the WCTC brand for catalogs, direct mail, digital marketing and internal institutional materials; incorporate feedback and necessary revisions to achieve the desired aesthetic in conjunction with institutional brand guidelines.Maintain in-depth knowledge and support of design software, including all Adobe Creative Cloud (emphases in Photoshop, InDesign and Illustrator), providing support to others in the department and beyond when needed.Maintain and modify design and collateral library of online digital design template platform; collaborate with license holders campus-wide to meet template needs.Modify designs, photos and other visuals for different platforms including print, digital, social media, etc.Collaborate with copywriters, project managers, other departments to ensure designs meet project goals and align with brand guidelines under the direction of the Assistant Director – Marketing.Prepare projects for print or publication by utilizing industry best practices for pre-flight, bleeds, color correction and accessibility prior to release for production.Manage the design, layout and send of the College’s enewsletter and other digital communications to internal and external stakeholders in partnership with other marketing team members.Support the development, modification or updates to brand guidelines as set by the Lead Graphic Designer.Maintain current professional and technical knowledge in the field through professional education and activities. Benefits include, but not limited to: Candidates must be legally authorized to work in the United States at the time of hire and maintain that authorization through employment.