Graphic Designer

Description

**Colton RV & Marine** is a leading dealership in the RV and marine industry, dedicated to providing top-notch customer experience to help our customers make memories! We are currently seeking a creative and motivated Graphic Designer to join our marketing team.

Essential Functions:

* **Design and Development:** Create visually compelling designs for a variety of marketing materials, including brochures, flyers, social media graphics, email campaigns, and website content.
* **Brand Consistency:** Ensure all designs align with the Colton RV & Marine brand guidelines. Along with sister companies: Airstream of Buffalo and Budget RV Outlet of Buffalo
* **Collaboration:** Work closely with the marketing team to develop creative concepts and campaigns that effectively communicate our brand message.
* **Project Management:** Manage multiple design projects simultaneously, ensuring deadlines are met while maintaining high-quality standards.
* **Software Utilization:** Utilize Adobe Creative Suite, including InDesign, Illustrator, and Photoshop, to produce high-quality designs.
* **Industry Research:** Stay updated on industry trends and competitors to continuously innovate and improve design strategies.
* **Feedback Integration:** Accept and incorporate feedback from various stakeholders to refine designs and achieve the best results.

Requirements

**Education:**

* Bachelor’s degree in Graphic Design, Visual Communications, or a related field, or equivalent work experience.

**Experience:**

* Minimum of 1-2 years of experience in graphic design or marketing graphic design, preferably with event- or retail-driven industries
* Proven portfolio showcasing a range of design projects and proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop).

**Work Requirements:**

* Strong understanding of design principles, typography, color theory, and layout design.
* Ability to work in a fast-paced environment with tight deadlines.
* Flexibility to adapt to changing priorities and handle multiple tasks simultaneously.
* Passion for the RV and marine industry is a plus.

**Knowledge, Skills, and Abilities:**

* **Creative Thinking:** Ability to generate innovative ideas and concepts for various marketing initiatives.
* **Technical Skills:** Proficiency in Adobe Creative Suite and other relevant design software.
* **Attention to Detail:** High level of accuracy and precision in design work.
* **Communication:** Strong verbal and written communication skills to collaborate effectively with team members and stakeholders.
* **Self-Motivation:** Self-starter with the ability to work independently and as part of a team.
* **Team Player:** Collaborative attitude, willing to contribute to team efforts and support colleagues.