Graphic Designer Advancement Communications and Marketing

Graphic Designer, Advancement Communications and Marketing
The Graphic Designer for Advancement Communications and Marketing is responsible for conceptualizing, designing, and producing visual content that supports the communications and marketing goals of the university's Advancement division. This includes print and digital materials for fundraising campaigns, alumni relations, donor stewardship, events, and other engagement initiatives. The role ensures all materials reflect the institution’s brand identity and are visually compelling, accessible, and aligned with Advancement objectives. Working under the direction of the unit/department head, the Graphic Designer collaborates with writers, digital marketers, event planners, fundraisers, and external vendors to deliver high-quality creative assets across a variety of platforms.

Responsibilities
Design and produce a wide range of visual materials including, but not limited to: print collateral (brochures, postcards, invitations, reports); digital graphics (web banners, email graphics, social media assets, infographics); donor stewardship materials (impact reports, thank‑you packages, proposals), campaign and event branding assets and signage. Prepare final files for both digital and print production and ensure quality standards are met in adherence to university branding.

Interpret creative briefs and translate project goals into effective visual concepts. Collaborate with writers, editors, and account managers to develop engaging visual narratives that support storytelling and campaign messaging. Contribute to the visual identity of advancement campaigns and initiatives, including development of sub‑brands when appropriate.

Ensure all designs adhere to institutional brand guidelines, tone, and accessibility standards. Maintain consistency across visual materials while adapting designs for a variety of formats and channels.

Work closely with colleagues across Advancement to understand project goals, audiences, and timelines. Manage multiple projects simultaneously while meeting deadlines and production requirements. Coordinate with print vendors or freelancers as needed to execute final deliverables.

Maintain organized archives of design files and templates for ongoing use and institutional recordkeeping. Support the development and ongoing refinement of design templates for email, web, and social media.

Required Education and Experience

A bachelor’s degree in graphic design, marketing, communications or journalism with 3 years’ experience in graphic design, advertising, marketing, communications or a related field, including experience in print and digital design (multimedia, email and web, as well as experience with the printing process/press checks and effective management of outside production vendors).
Any appropriate combination of relevant experience, education, and/or certification may be considered.

Required Knowledge, Skills, Abilities & Competencies

Awareness of current trends in graphic design and proficiency in Adobe Creative Suites including InDesign, Photoshop, and Illustrator.
Experience working on a Mac platform and proficiency with Microsoft Office.
Strong organizational skills and ability to work well under budgetary and deadline pressure, anticipating and meeting established deadlines.
Excellent oral, written, and interpersonal communication skills, and the ability to work effectively with internal and external constituents.

Preferred Qualifications

More than 2 years’ experience in graphic design, advertising, marketing, communications or a related field, including experience producing multimedia, email and web graphic design, as well as experience with the printing process/press checks and effective management of outside production vendors.
Ability to work in an agency-like setting, collaboratively, with other members of creative project management and production in a fast‑paced work environment.
Knowledge of brand systems and developing design solutions within established brand guidelines.
Ability to integrate interactive and print design with an excellent sense of color, type, and contemporary style, while maintaining brand integrity.
Experience creating smart, compelling visual design that embraces a strong understanding of marketing and communications strategy.
Experience in motion design or video editing.

About Tulane University
Tulane University is an equal opportunity educator and employer committed to providing an education and employment environment free of unlawful discrimination, harassment, and retaliation. Legally protected demographic classifications (such as a person’s race, color, religion, age, sex, national origin, shared ancestry, disability, genetics, veteran status, or any other characteristic protected by federal, state, or local laws) are not relied upon as an eligibility, selection or participation criteria for Tulane’s employment or educational programs or activities.

Tulane University is responsible for providing reasonable accommodations to individuals with disabilities throughout the applicant screening process. If you need assistance in completing an application or during any phase of the interview process, please contact the Office of Human Resources.