Graphic Designer (Apparel) Job at New Era Cap in Buffalo

New Era Cap, LLC. New Era Cap encourages people to truly express their personal style and individuality through its products. We demand excellence because we pride ourselves on the quality of our products and the authenticity of our brand. We are seeking a talented and creative Graphic Designer (Apparel) to join our graphic design team in developing innovative and trend-forward graphics for our apparel collections. Responsibilities Develop and execute graphic concepts ensuring alignment with brand identity and market trends (i.e., in-line quarterly programs, eCommerce exclusives, branded projects, M2O Product, Key Account Custom Product, and Brand Collaborations) Collaborate closely with product developers, fashion designers, and marketing teams to ensure cohesive storytelling across apparel lines Aid the design team in the creation of graphic assets, including prints, patterns, typography, logos, and illustrations, tailored for various garment styles Conduct market research to stay ahead of fashion trends, colors, and competitor analysis to inform design decisions Ensure all designs meet brand standards, technical requirements, and production feasibility Manage design workflows, project timelines, and deadlines, ensuring smooth execution from concept to final production Work with vendors and suppliers to develop and approve graphic techniques, applications, and print processes Present design concepts and collections to internal teams and stakeholders for feedback and approval Maintain a digital library of artwork, patterns, and design assets for future use and reference Create accurate and thorough design packs for development and vendors to ensure proper execution Adhere to design and development calendars to ensure timely delivery of protos and salesman samples Innovate new apparel concepts and stories and champion their entrance into the market Design/Create relevant, on-trend apparel to work within both Licensed Product parameters and New Era Branded guidelines Collaborate with Product Development and Sourcing Teams to develop products utilizing standardized colors, embellishments, techniques and silhouettes Keep all sensitive matters confidential Other duties as assigned Knowledge, Skills and Abilities Strong portfolio showcasing a range of apparel graphic design work, including print, typography, and branding Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other design software Understanding of textile printing techniques, fabric applications, and production processes Ability to interpret market trends and translate them into compelling designs Excellent communication, leadership, and project management skills Strong organizational skills with the ability to manage multiple projects simultaneously Expert of design craft, innovation, graphic applications, prints, processes, and tools Capable of managing the design process and partnering with development groups and upper management Follows through with all tasks, assignments to meet product development calendar Lead through clear communication, authentic style and appropriate actions Ability to establish relationships and interact with various levels within the organization Ability to manage multiple priorities, meet deadlines and efficiently prioritize workday to maximize productivity Enthusiastic, pro-active, and positive person who adapts to change and with urgency and persistence Demonstrate a basic knowledge of professional sports leagues and teams Proficient in understanding limitations to the embroidery and screen-printing process Demonstrate a strong graphic ability in custom logo and wordmark design; can provide a portfolio of creative work demonstrating this Actively participate in design critiques Must be able to lift and carry up to 10 lbs Education and Experience Three (3) to Five (5) years related experience in a Graphic design and/or soft goods embroidery/screen-printing environment Bachelor's Degree in Design preferred; Relevant job experience in lieu of degree will be considered Portfolio is required for application to be considered Travel Requirement The location for this position is 100% on-site in Buffalo, NY 0% to 5%; domestic and/or global New Era Cap, LLC is an Affirmative Action and Equal Opportunity Employer that believes in inclusion and does not discriminate against any candidate or employee on the basis of race, color, sex, age, religion, national origin, sexual orientation, gender identity, disability, veteran status, genetics, or any other basis protected by applicable local, state or federal laws.