May 25, 2026

Graphic Designer; Apparel

New Era Cap BUFFALO, New York

is an international lifestyle brand headquartered in Buffalo, NY with an authentic sports heritage that dates back over 100 years. We demand excellence because we pride ourselves on the quality of our products and the authenticity of our brand. This role is 100% on-site, encouraging employees to collaborate and connect in person five days a week. We are seeking a talented and creative Graphic Designer (Apparel) to join our graphic design team in developing innovative and trend-forward graphics for our apparel collections. ResponsibilitiesDevelop and execute graphic concepts ensuring alignment with brand identity and market trends (i.e., in-line quarterly programs, eCommerce exclusives, branded projects, M2O Product, Key Account Custom Product, and Brand Collaborations)Collaborate closely with product developers, fashion designers, and marketing teams to ensure cohesive storytelling across apparel linesAid the design team in the creation of graphic assets, including prints, patterns, typography, logos, and illustrations, tailored for various garment stylesConduct market research to stay ahead of fashion trends, colors, and competitor analysis to inform design decisionsEnsure all designs meet brand standards, technical requirements, and production feasibilityManage design workflows, project timelines, and deadlines, ensuring smooth execution from concept to final productionWork with vendors and suppliers to develop and approve graphic techniques, applications, and print processesPresent design concepts and collections to internal teams and stakeholders for feedback and approvalMaintain a digital library of artwork, patterns, and design assets for future use and referenceCreate accurate and thorough design packs for development and vendors to ensure proper executionAdhere to design and development calendars to ensure timely delivery of protos and salesman samplesInnovate new apparel concepts and stories and champion their entrance into the marketDesign/Create relevant, on-trend apparel to work within both Licensed Product parameters and New Era Branded guidelinesCollaborate with Product Development and Sourcing Teams to develop products utilizing standardized colors, embellishments, techniques and silhouettesKeep all sensitive matters confidentialOther duties as assignedKnowledge, Skills and AbilitiesStrong portfolio showcasing a range of apparel graphic design work, including print, typography, and brandingProficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other design softwareUnderstanding of textile printing techniques, fabric applications, and production processesAbility to interpret market trends and translate them into compelling designsExcellent communication, leadership, and project management skillsStrong organizational skills with the ability to manage multiple projects simultaneouslyExpert of design craft, innovation,…

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