Graphic Designer - Brand Marketing

You believe optimism is a strategy, and design is one of the most powerful ways to share it. REQUIRED EXPERIENCE 3-5+ years of graphic design experience, ideally within a marketing, eCommerce, or consumer brand environment A compelling portfolio that demonstrates versatility across digital campaigns, social, email, paid media, packaging, and retail collateral Fluency in Adobe Creative Cloud, with confidence in illustration, typography, layout, color, and production setup An understanding of performance-driven creative and how design influences engagement, conversion, and brand perception The ability to move from big idea to detailed execution without losing energy or accuracy along the way Comfort receiving and incorporating feedback, with the maturity to iterate quickly and collaboratively Effective organizational skills and the ability to manage multiple deadlines in a fast-paced environment A sharp eye for detail and a high bar for craft. Requirements YOUR JOB Essential Duties and Responsibilities You design and produce high-quality digital assets for eCommerce, including homepage graphics, PDP imagery, promotional banners, paid ads, and campaign landing pages that drive conversion and align with brand standards. You create content using Adobe Creative Cloud: creating, lettering, drawing and painting You create appealing and clever layouts and you conceptualize and share ideas for content You produce printer-ready artwork files for screen-print and embroidery You provide creative solutions for basic ideas and concepts You actively research new materials and art applications You stay abreast of trends, new techniques and resources in graphic design You manage many projects simultaneously and meet calendar deadlines You contribute to the effective organization of the graphics archive You understand the Life is Good customer, both current and target demographics You revise potential ideas until gaining final approval and you discuss ideas and/or edits with new or existing graphics Your Personal Attributes You have a genuine appreciation for the Life is Good brand and customer, and the desire to create work that spreads optimism in meaningful ways You are skilled and comfortable working independently and as part of a team of dynamic creative professionals You are known for your ability to give and receive feedback thoughtfully and constructively You speak clearly, simply and succinctly You are savvy about the changing landscape of apparel art and message You're creative, curious and love to share You present a consistently steady and optimistic demeanor You are organized in your work and pay serious attention to details You have high energy, healthy confidence and a good sense of humor You demonstrate patience and open-mindedness YOU'LL KNOW YOU'RE SUCCESSFUL WHEN You meet your annual goals You are considered a cultural asset to the Brand Marketing team at Life is Good Campaign creative consistently launches on time, on brand, and on strategy, with measurable impact on engagement and conversion. It resonates with our community and helps spread optimism in a way that is both authentic and effective.