Graphic Designer & Content Creator - (30)

Ironsmith Fire, LLC is a company focused on creating high-quality visual, digital, and multimedia content to enhance its brand and support organizational growth. Responsibilities • Own and manage Ironsmith Fire’s social media channels, including posting cadence, scheduling, community management, and consistent brand voice • Build and maintain weekly and monthly social media content calendars in coordination with the Marketing Manager • Publish content across primary platforms including LinkedIn, Instagram, and Facebook (and additional platforms as needed), monitoring engagement and overall performance • Engage with comments and direct messages in a timely and professional manner, coordinating internal responses for recruiting inquiries, sales leads, or community outreach when appropriate • Proactively identify content opportunities from jobsites, project milestones, employee achievements, hiring needs, safety initiatives, and community events • Capture high-quality photo and video content at jobsites, offices, training sessions, and events, with a strong emphasis on short-form video • Edit and deliver short-form video content (Reels/Shorts-style), photo carousels, jobsite recaps, recruiting features, and testimonial clips • Write engaging captions and short-form copy that align with Ironsmith Fire’s brand voice—clear, confident, professional, and grounded in field experience • Develop and maintain recurring content series (e.g., Jobsite of the Week, Behind the Build, Meet the Crew, Service Spotlight, Safety Minute) • Maintain an organized digital asset library, including b-roll, photos, interviews, templates, and project highlights for ongoing use • Support recruiting initiatives through consistent, authentic content highlighting crew culture, benefits, training opportunities, career paths, and job fair promotions • Create content supporting seasonal campaigns, company announcements, community initiatives, and internal milestones • Provide on-site content coverage for events as needed, including recap posts, highlights, and simple promotional assets • Track and report social media performance metrics including reach, engagement, follower growth, clicks, and inbound messages or leads • Test and refine content formats, hooks, messaging, and posting schedules based on performance data • Proactively bring creative ideas and insights to the Marketing Manager, including recommendations on what is working, what can improve, and new content opportunities to explore Company Overview • A leader in the fire protection industry by honoring craftsmanship, exceeding expectations, saving lives and property, and providing peace of mind to our customers. It was founded in 2021, and is headquartered in Arlington, TN , US, with a workforce of 51-200 employees. Its website is https://ironsmithfire.com/.