Graphic Designer Job at Eberlestock USA LLC in Boise

Job Title: Graphic Designer | Location: Eberlestock Headquarters | Schedule: Monday – Friday, 8AM to 5PM (flex based on business needs) | Reports To: Creative DirectorPosition SummaryThe Graphic Designer is a key creative contributor responsible for shaping and executing the visual identity of the brand across all digital and print touchpoints. This role demands a designer who can think strategically, move quickly, and deliver polished, high-performing creative that elevates the brand and drives measurable impact.The ideal candidate combines refined aesthetic judgment with tactical design execution, balancing art direction and production. Founded by an Olympic biathlete and driven by real-world experience, our products are designed to perform when it matters most — in the backcountry, in the field, and everywhere reliability is non‑negotiable.We’re building more than gear. We’re building a legacy brand that values craftsmanship, accountability, and people who take pride in doing things the right way. Our team is made up of individuals who care deeply about the work, challenge each other to be better, and understand that great products come from great people.Our Core ValuesAuthenticity, where integrity drives every decision.Quality, because every detail, every feature, and every idea is a reflection of our standard of excellence.Guarantee, not just in our gear, but in how we show up for our customers, our community, and each other.Key ResponsibilitiesCreative DevelopmentDesign and execute brand and campaign creative for digital, print, packaging, retail, and experiential applications.Collaborate closely with the Creative Director and broader marketing team to translate brand identity into world‑class visuals that communicate high performance and adventure across multiple product categories.Develop assets for social media, paid advertising, landing pages, product launches, catalogues, and promotional campaigns.Contribute to the creation of templates and scalable design systems that maintain visual consistency across channels.Uphold and evolve brand guidelines, ensuring all assets, typography, and layouts align with the brand’s look, tone, and voice.Cross‑Functional CollaborationWork hand‑in‑hand with marketing, product, and e‑commerce teams to ensure design supports business objectives and KPIs.Support internal teams with assets that assist with sales enablement, executive meetings and events, and other special projects.Support campaign planning by concepting and storyboarding visuals for photography, video, and motion content.Provide design direction and feedback to freelancers, contractors, and agency partners as needed.Participate in creative reviews, offering solutions that are both visually innovative and strategically sound.Digital Performance & DesignDevelop conversion‑focused creative for digital advertising, email, and e‑commerce applications.Understand the intersection of design and analytics, applying performance insights to refine creative direction and improve engagement.Adapt and optimize content for varying formats and platforms (Meta, YouTube, web, email, etc.