July 25, 2025

Graphic Designer + Marketing Strategist

Pence Media Group Carmel, Indiana

SCOPE: Brand Identity, Design Systems, Marketing Strategy, Social Media + Campaign Assets for PMG Clients This role works closely with the Director of Brand Strategy. • Scope: Execute design and marketing deliverables across a variety of brand and campaign workstreams under the direction of PMG’s Director of Brand Strategy • Purpose: Support brand storytelling and marketing strategy through high-quality, on-brand creative • Accountabilities: Brand Design, Creative Asset Production, Marketing Material Development, Internal Process Design • Success Metrics: Client retention, deliverable quality, strategic clarity, visual consistency, project timeliness, and team collaboration • Bachelor’s degree in Graphic Design, Marketing, Communications, or a related field • Minimum 5 years of relevant experience in graphic design, brand development, and/or integrated marketing • Proven ability to design and develop marketing materials across digital and print • Deep understanding of brand identity systems, typography, color theory, and layout • Strong portfolio showcasing branding work, social media templates, presentations, and campaign assets • Ability to contribute to marketing strategy, not just design execution • Proficiency in Adobe Creative Suite (especially InDesign, Illustrator, Photoshop) and Canva • Familiarity with project management tools (e.g., Monday.com), Google Workspace, and social platforms • Bonus: experience with motion graphics, email templates, and web design (e.g., Figma or Webflow) • Work alongside the Director of Brand Strategy to create high-impact design assets including brand systems, campaign visuals, marketing materials, large-scale designs, pitch decks, event signage, and social media templates • Translate brand strategy into compelling, consistent visual identities • Develop and manage visual content for clients across industries—working within brand guidelines and pushing creative boundaries when appropriate • Own asset creation from concept through delivery, ensuring on-time execution and high-quality output

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