Graphic Designer – Marketing & Brand

The Graphic Designer is a highly creative, detail-oriented designer responsible for bringing the Nakery Beauty brand to life across every consumer touchpoint. This role transforms creative briefs, copy, and brand direction into compelling visual assets that drive engagement, conversion, and brand consistency across digital, retail, TV, and DTC channels.

You'll work closely with Marketing, Product Development, and eCommerce to execute best-in-class graphics—from product pages and email campaigns to paid advertising and packaging inserts—while managing multiple projects, meeting deadlines, and maintaining the highest creative standards.

This position is full time, in office, in Clearwater, FL.

Key Responsibilities

Creative Design & Brand Execution

Design high-converting product page (PDP) graphics that communicate product benefits, ingredients, claims, and consumer education.Create product inserts, instructional materials, promotional collateral, and printed marketing pieces.Design homepage banners, landing pages, promotional assets, and website graphics.Develop static paid social ads, display ads, digital advertising creative, and campaign assets.Design email marketing graphics, headers, modules, and promotional emails.Create and maintain branded templates for marketing, sales, presentations, and internal communications.Produce marketing assets that align with brand guidelines while continuously elevating the visual identity.Assist with creative concepts for product launches, seasonal campaigns, and promotional events.Creative Workflow & Project Management

Receive creative briefs and approved copy from the marketing team and translate them into polished, on-brand visual assets.Manage multiple design projects simultaneously while meeting timelines and production deadlines.Organize files and maintain version control across creative projects.Prepare production-ready files for digital and print deliverables.Ensure all creative accurately reflects approved product claims, messaging, and branding.Product & Marketing Support

Assist with product imagery, retouching, image selection, and overall asset organization.Ensure consistency across product photography, lifestyle imagery, and marketing materials.Support marketing presentation and sales deck design with polished layouts and compelling visuals.Create graphics supporting product launches across DTC, retail, TV, social media, email, and paid advertising.Collaborate with cross-functional teams to ensure all marketing assets are delivered accurately and on schedule.Brand Consistency

Maintain a cohesive visual identity across every consumer touchpoint.Ensure typography, color, imagery, layout, and branding remain consistent across all channels.Continuously look for opportunities to improve creative execution and elevate the overall brand experience.

Qualifications

3+ years of professional graphic design experience, preferably in beauty, skincare, CPG, wellness, or consumer brands.Strong portfolio demonstrating digital marketing, eCommerce, advertising, and branding work.Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva.Experience designing for Shopify or eCommerce product pages is highly preferred.Strong understanding of typography, layout, color theory, and visual storytelling.Experience designing for email marketing, paid media, web, and social platforms.Ability to balance creativity with speed while managing multiple priorities.Excellent organizational skills and exceptional attention to detail.Strong communication skills and ability to incorporate feedback efficiently.Experience preparing both digital and print-ready files.