June 14, 2024

Graphic Designer & Marketing Specialist

College Town Communities Malvern, Pennsylvania

The demographic we target are young college students and their parents, making your job one of the most exciting jobs in the company! On a daily basis, you’ll get to express your creative mind, bring fresh ideas, and keep College Town Communities at the forefront in the ever-changing youth culture. Marketing Specialist Responsibilities • Assist in developing marketing plans to increase brand awareness and promote our “College Town Community” • Assist in marketing programs/events from start to finish, working with property manager and student representatives to ensure they understand the program/event and guiding them with strategies to make them a success • Consistent follow-up throughout the marketing initiative to help ensure it success, working more intensively with properties that are in the most need of guidance • Possible travel to our properties for participation in specific on-property or on-campus events • Develop consistent brand awareness in our software communications • Help develop creative outlines to meet objectives for all advertising and public-facing communications, including print, digital, and video assets • Source vendors for photography and videography • Assist Director of Marketing & Branding in model staging • Assist in procurement of property event items • Create 30-day social marketing plans for each property • Stay up to date with new and emerging trends to help keep College Town Communities’ social media presence consistently relevant • Be the point of contact for property staff regarding social media content creation • Create ready-to-post content • Create a minimum of 3 posts and 2 stories a week for our properties Preferred Skills And Qualifications • Bachelor’s degree in design, marketing, business, or related field • Proficiency with online marketing and social media strategy • Open to the idea of travel for work • Experience leading a brand’s social media initiatives • Keen understanding of how to craft effective social media strategies • Experience with social media tools Note – NOT A REMOTE POSITION: • This is an in-person position ONLY.

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