UNICEF works in over 190 countries and territories to save children's lives, defend their rights, and help them reach their potential from early childhood through adolescence. The Office of Innovation (OOI) sits within UNICEF and focuses on areas including AI in Play, the Venture Fund, Femtech, Climate and Blockchain Ventures, and UNICEF Gaming.The roleThis is a 6.5-month consultancy embedded in the Partnerships and Communications team within the Office of Innovation. The Graphic Design Lead will own the visual and motion identity of OOI, working remotely with hours aligned to Stockholm (CET).What you would doSet and govern a coherent visual system for OOI, aligned with UNICEF global brand standards, across priority initiatives, hubs, and the portfolio.Produce visual and motion content structured to be indexed and cited by search and generative AI engines, including descriptive file naming, alt text, captions, transcripts, live on-image text, structured data (Image Object/Video Object schema), and optimised formats (WebP/AVIF, compressed video).What they are looking forA Bachelor's degree in Graphic Design, Visual Communication, Motion Design, Multimedia/Digital Design, Fine Arts, or a related field (a Master's degree is an asset).At least 10 years of professional graphic and motion design experience, including a minimum of 3 years in a lead, art direction, or creative direction role.Experience with international organisations, the UN system, NGOs, or tech/innovation brands.Fluency in English; knowledge of another UN official language (Arabic, Chinese, French, Russian, or Spanish) is an asset.Expert-level proficiency in Adobe Creative Cloud (Illustrator, InDesign, Photoshop, After Effects, Premiere Pro) and Figma.Motion design for web and social: Lottie, short-form vertical video, captioning and subtitling.Visual content optimised for search and AI answer engines: alt text, metadata, schema markup, image/video SEO, Core Web Vitals-friendly formats.Data visualisation and info graphic design.Accessible design to WCAG 2.2 AA standards.Brand governance, template systems, and creative briefing.Desirable: experience with generative AI design tools under responsible use policies; C2PA Content Credentials; Canva brand kits; 3D or Rive; knowledge of UNICEF ethical guidelines for imagery of children; familiarity with OOI focus areas.Working arrangementsThis is a fully remote consultancy role. Working hours must be aligned to Stockholm (CET). The contract runs for 6.5 months.
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