Owning the branded paid social creative pipeline, the contract Graphic Designer, Paid Media will conceive, produce, and iterate on static and motion assets to drive growth across various paid channels in a remote setting. Key responsibilities Translate brand identity into performance-driven paid social creative across platforms like Facebook, Instagram, TikTok, and YouTube Build and maintain a creative roadmap to determine production priorities and testing strategies Collaborate with the performance marketing team to leverage data and channel insights as foundational elements of creative development Required qualifications 4-6 years of experience in performance creative, paid social design, or growth-focused creative at a consumer tech or growth-stage company Strong hybrid graphic and motion design skills, with a portfolio showcasing both static and motion work Expert-level proficiency in Figma, Adobe Photoshop, Adobe Illustrator, and After Effects Fluency in the principles of effective paid social creative, including hooks, formats, and platform conventions Ability to internalize and adapt a brand's visual identity into new formats while maintaining its distinctive qualities
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