Lead Designer

To redefine the visual identity of women's health, the full-time Lead Designer will architect a comprehensive design system and create impactful, on-brand creative across various platforms while collaborating closely with cross-functional teams in a remote environment. Key Responsibilities Define and document the brand's visual identity, including typography, color, layout, and photography direction Art direct and design high-impact creative for campaigns, landing pages, and social media, ensuring alignment with brand standards Collaborate with various teams to maintain visual consistency and mentor junior designers on the design system Required Qualifications 8+ years of professional design experience in brand and performance roles, preferably in a high-growth DTC environment Proven ability to build or evolve a brand visual identity or design system with relevant artifacts Outstanding portfolio demonstrating a range of integrated campaigns and strong art direction skills Advanced expertise in Figma and Adobe CC; familiarity with motion tools is a plus Bachelor's degree in Graphic Design, Visual Communication, or a related field, or equivalent experience