Marketing Associate

For this role, you should understand the full marketing mix and be familiar with ways to analyze market research and customers’ behavior. Essential Duties: Manage daily administrative tasks to ensure the Marketing department runs smoothly Conduct market research to identify new opportunities Gather and analyze consumer behavior data (e.g. web traffic and rankings) Create reports on marketing and sales metrics, like conversion rates Assist with organizing promotional events Coordinate with the Marketing Design and Content teams to create advertising material (e.g. brochures and newsletters) Keep organized records of marketing metrics and results of past campaigns Prepare regular sales forecasting reports Monitor competitors’ marketing activities QuickBase: light book- keeping Additional duties will be assigned on an as-needed basis. Knowledge, Skills, Ability, and Experience Required To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required. Excellent organizational skills and attention to detail Knowledge of marketing digital tools and techniques Experience with SEO/SEM campaigns Excellent communication and presentation skills Strong analytical skills with a goal-oriented attitude Ability to work autonomously, problem solve, and manage multiple tasks while meeting deadlines Reliable and honest with a strong work ethic Proactive and seeks out opportunities to do more than expected Language Skills Ability to read, analyze, and interpret complex documents.