Marketing & Graphic Design Coordinator - University of New Mexico

Title: Marketing & Graphic Design Coordinator - University of New MexicoRequisition #: 651081Location: Albuquerque, NM, US, 87106Job ResponsibilitiesManage and publish content across platforms such as Instagram, Facebook, and LinkedInUtilize design tools such as Canva, Adobe Photoshop, Adobe Illustrator, and Adobe InDesignSchedule and manage content using tools like Hootsuite or BufferSupport email marketing campaigns using Constant Contact or similar platformsOperate technology, systems, and software such as voicemail systems, copy/scanners, personal computers, and MS OfficeDigital Platforms & ToolsThe Marketing & Graphic Design Coordinator is responsible for assisting management with administrative tasks including, but not limited to, ordering, data entry, filing, etc. The Marketing & Graphic Design Coordinator will be required to work well with customers, visitors, and employees in a professional and cheerful manner. Essential functions and responsibilities of the position may vary by Aramark location based on client requirements and business needs.Graphic Design & Creative ProductionDesign branded marketing materials including social media graphics, flyers, brochures, email templates, and digital adsCreate and maintain visual assets aligned with brand guidelines (logos, color palettes, typography)Edit photos and videos for marketing use, including short‑form content for social platformsCollaborate with leadership to conceptualize and execute creative campaignsContent Creation & ManagementDevelop engaging written and visual content tailored to target audiencesMaintain a content calendar and ensure consistent posting cadenceMonitor engagement (comments, messages, reviews) and allocate or respond as appropriateCapture and curate content (photos/video) for real‑time and scheduled useAdministrative Support (Marketing‑Focused)Coordinate meetings, campaigns, and marketing events including logistics and materials preparationMaintain organized digital asset libraries (graphics, templates, brand files)Assist with vendor coordination (printing, advertising, promotional materials)Prepare reports, presentations, and internal communications related to marketing initiativesAnalytics & ReportingTrack KPIs such as engagement rates, reach, conversions, and campaign ROIGenerate weekly/monthly performance reports with insights and improvement strategiesMonitor trends and competitor activity to inform marketing directionQualificationsBasic knowledge of SEO and keyword optimizationExperience with paid ads (Meta Ads Manager, Google Ads)Familiarity with video editing tools (CapCut, Adobe Premiere Pro)Photography or branding experienceDemonstrates interpersonal and communication skills, both verbal and writtenDemonstrates strong interpersonal skills, accuracy, and attention to detailRequires frequent performance of repetitive motions with hands and/or armsPrior administrative experience preferredThe ideal candidate will have a solid understanding of Microsoft applications, including but not limited to: Outlook, Word, PowerPoint, and ExcelMinimum / RequiredHigh school diploma or equivalent1–3 years of experience in marketing, graphic design, administrative coordination, or related fieldProficiency in design and marketing tools such as Canva, Adobe Photoshop, and Adobe IllustratorExperience managing content on platforms like Instagram and FacebookStrong organizational and administrative skills with the ability to manage multiple prioritiesPortfolio demonstrating graphic design and/or social media workExperience with short‑form video editing (Reels, TikTok)Basic photography or content capture skillsAbility to maintain brand consistency across multiple platformsHighly ValuedCertifications in Adobe Creative Suite, digital marketing, or social media managementWe are an equal opportunity employer. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.#J-18808-Ljbffr