Multimedia Designer

OEM comprises a dedicated team of more than 200 full-time staff members and more than 400 additional student and temporary staff and is structured in five operational units - the Office of Undergraduate Admissions, the Office of Financial Aid, the Office of New Student Programs, the Office of the Registrar, and OEM Administration. The Marketing and Communications (MarCom) team within the Office of Enrollment Management (OEM) is looking for an experienced Multimedia Designer who will develop engaging materials for multiple target audiences. The work of the Multimedia Designer will help connect the University of Michigan with prospective students, and their families, and current U-M students, campus stakeholders and community members. The Multimedia Designer collaborates with OEM MarCom team members on developing tactics that align with the University of Michigan brand and encourage a pool of talented students to apply to and enroll at U-M; facilitate positive, meaningful relationships among target audiences and the university; aid in communicating affordability and access at U-M; and showcase the U-M experience. Manage OEM brand standards, developing materials to support their use across the division, including logo development, presentations, templates, and promotional materials.Oversee the OEM digital media library, including taking campus photos, providing creative direction on photo shoots and developing a concise library of images that convey the U-M brand for divisional use using the university's Digital Asset Collective (DAC).Supervise a student employee, who contributes design work for the OEM units, providing guidance and consultation on branding, visual identity, and design principles.When needed, provide creative direction to additional vendors on OEM design projects.Contribute to the creative process, and help develop and implement a shared, well-rounded vision for OEM communications.Assess new technologies, standards and trends, and contribute to strategy formulation for the most effective message delivery.Make an ongoing commitment to improving skills, acquiring new technical knowledge, and staying informed of innovative design trends.Ensure multimedia content aligns with accessibility standards for inclusive design.