At **Bellota Labs**, we’re building the future of online poker with **ClubWPT Gold**—a skill-based, strategy-driven platform from the World Poker Tour. This isn’t just another casino app—it’s a competitive ecosystem where players learn, train, and play to win real prizes.
We’re looking for a **Senior Product Designer** with a focus on **user acquisition, marketing, and conversion** to help shape the front door of our product experience. From marketing landing pages and growth experiments to onboarding flows and campaign-driven design, you’ll help us attract, convert, and retain passionate players in a crowded, competitive market.
This is a high-impact, cross-functional role where product thinking meets performance marketing—ideal for a designer who’s equal parts strategic and hands-on.
### What You’ll Do
* **Design for growth**: Own the end-to-end design of web assets and experiences focused on driving acquisition—think marketing sites, landing pages, campaign pages, paid ad flows, and lead-gen experiences.
* **Optimize conversion funnels**: Craft, test, and iterate on design elements that drive signups, account creation, email capture, and player engagement.
* **Create marketing visuals**: Produce high-quality visuals for product launches, ad campaigns, email templates, and social media—always on-brand and optimized for performance.
* **Collaborate cross-functionally**: Partner with marketing, product, and engineering teams to align design with business goals and KPIs.
* **Lead A/B testing efforts**: Design testable experiences and analyze outcomes to inform future design decisions.
* **Build and maintain design systems**: Extend our design system across marketing assets and customer-facing surfaces with consistency and polish.
### What We’re Looking For
* 3+ years of experience in product or marketing design, with a strong focus on responsive web and performance-driven design
* A portfolio that demonstrates clean visual design, marketing intuition, and conversion-minded UX
* Expertise in **Figma**; bonus for motion/interactive prototyping tools
* Experience designing and optimizing **landing pages, marketing flows, and acquisition campaigns**
* Strong grasp of **growth metrics** and how design impacts user behavior
* Familiarity with **A/B testing**, performance tracking, and iterative design
* Bonus: Experience in gaming, entertainment, or competitive skill-based products
* Extra bonus: You know poker—or are excited to learn
### What Success Looks Like
* A polished, high-converting marketing site that communicates our value proposition to new players
* Seamless flows from ad to signup, reducing dropoff and boosting conversion rates
* Design assets and landing pages that scale across campaigns, product launches, and growth initiatives
* A consistent, compelling visual identity that builds trust with serious poker players
If you’re excited to work at the intersection of **design, growth, and gaming**, and want to help launch a category-defining product, we’d love to hear from you.
**Join us at Bellota Labs—where the game is just getting started.**
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