Senior Graphic Designer, Marketing and Communications

Posting Details



Position Information




Fiscal Year
2024-2025


Position Title
Senior Graphic Designer, Marketing and Communications


Classification Title
Associate Director of Community Relations


Department
Marketing and Communications


Posting Number
P250071


Posting Link
https://www.ubjobs.buffalo.edu/postings/56070


Employer
State


Position Type



Professional Appointment Term
Term


Salary Grade
SL4





Posting Detail Information




Position Summary
The University at Buffalo seeks to hire a highly skilled Senior Graphic Designer to join the Marketing and Communications department within Enrollment Management. This hands-on creative leader will be responsible for developing visually compelling print and digital design pieces that support UB’s admissions, recruitment, enrollment, and retention efforts. The ideal candidate is both a strategic thinker and a hands-on designer, with the ability to craft innovative, high-quality visual solutions across various mediums.
Reporting to the Director of Marketing and Communications, the incumbent will craft the visual expression of the UB brand primarily for prospective domestic and international students and their parents. They are highly motivated, creative, well-versed in digital technologies, and comfortable leading strategic direction and providing creative guidance on highly visible projects that directly impact student engagement, perception, and enrollment.
Key Responsibilities:
Design, edit and deploy branded content across a wide variety of channels such as web, social, email, print, video displays and presentations as well as creative for paid media campaigns and merchandise.
Ensure all designs are aligned with UB’s brand and accessibility guidelines, reflecting the university’s values and messaging to prospective students and parents.
Collaborate with campus partners to create cohesive and impactful visual campaigns.
Develop creative briefs, identify project scope and develop creative strategies to meet organizational objectives.
Manage the entire design process from concept through execution, including layout, typography, imagery and color management.
Stay updated on the latest design trends, tools and technologies to keep UB’s marketing materials fresh and engaging.
Oversee external vendors for printing and other production needs, ensuring top-quality outputs.
Provide art direction for photo shoots and multimedia projects as needed.
Maintain digital and traditional asset libraries.
Collaborate with designers, freelancers and communications staff in other UB units, ensuring all creative work meets UB brand and accessibility standards and students have a positive, integrated visual experience.

Learn more:

Our benefits, where we prioritize your well-being and success to enhance every aspect of your life.
Being a part of the University at Buffalo community.

University at Buffalo is an affirmative action/equal opportunity employer and, in keeping with our commitment, welcomes all to apply including veterans and individuals with disabilities.


Minimum Qualifications

Bachelor’s degree in graphic design, visual arts or a related field with three years of full-time work experience in graphic design, with a strong portfolio showcasing both print and digital work. An equivalent combination of education and professional experience will be considered.
Advanced skills in standard graphics applications including InDesign, Photoshop, Illustrator are required.
Strong understanding of visual hierarchy, typography, color theory and layout design.
Experience with both large-scale print production and digital marketing design.
Excellent project management and organizational skills, with the ability to handle multiple projects simultaneously and meet deadlines.
Exceptional interpersonal communication skills (oral and written) with a highly developed degree of tact and diplomacy exhibiting understanding, appreciation, and respect for all individuals in a diverse environment.
Strong working knowledge of MS office applications required including Word, Excel, and PowerPoint.
Applicants must be eligible to work within the United States in a full-time capacity without visa sponsorship. Please do not apply if you cannot satisfy this requirement.

Preferred Qualifications

Prior experience in higher education.
Prior experience working in a creative role for recruitment/marketing campaigns.
Experience with web design tools (e.g., HTML, CSS) and digital media formats.
Supervisory experience preferred.
Strong writing skills with proficiency in AP style.
Experience designing for an international audience through international media.

Physical Demands

Salary Range
$80,000 - $90,000


Additional Salary Information



Job Type
Full-Time


Campus
North Campus


Posting Alerts



Special Instructions Summary
Please provide a PDF or a link to your creative portfolio (PDF preferred) showcasing both print and digital work in the Documents Needed to Apply section.


Additional Information



Is a background check required for this posting?
No


Background Check Notification






Contact Information




Contact's Name
Katie Fox


Contact's Pronouns
She/Her


Contact's Title
Associate Director of Marketing and Communications


Contact's Email
[email protected]


Contact's Phone
716-645-1516





Posting Dates




Posted
03/03/2025


Deadline for Internal Applicants
03/17/2025


Deadline for External Applicants
04/01/2025


Date to be filled
04/25/2025





References




Number of References Required
3


Reference Cutoff Date



Instructions to Applicant







Supplemental Questions

Required fields are indicated with an asterisk (*).

*
Please indicate your current employment affiliation with the University at Buffalo.

Faculty
Faculty Student Association (FSA)
Research Foundation Employee
State Classified
State Professional
UB Foundation
TA/GA
Student
No Current Employment Affiliation

*
How did you first hear about this employment opportunity?

AcademicKeys.com
CareerExposure.com
CareerWomen.com
Chronicle of Higher Education
DiversitySearch.com
GoogleJobs.com
HERCjobs.org
HigherEdJobs.com
IMDiversity.com
Indeed.com
LinkedIn.com
MBACareers.com
Conference
Personal Referral
UBJobs.buffalo.edu
Other

*
Are you authorized to work in the United States without sponsorship?

Yes
No

*
Are you proficient in Adobe InDesign, Photoshop, and Illustrator?

Yes
No

Documents Needed To Apply

Required Documents

Cover Letter
Resume
Creative Portfolio (URL or PDF)

Optional Documents