Senior Graphic Designer / Design Lead — Brand & Digital

About ModeSens

ModeSens is Your Purchase Assistant:
built around purchase intent, giving shoppers one place to save, organize, and track everything they're considering buying across 950+ trusted partner stores, with the intelligence to know when, where, and how to buy with confidence.
We're a fast-growing team building something genuinely different in the shopping / fashion tech space, and the way that looks, across every surface, is central to how we do it.

Who We Need

We're looking for a part-time, Senior Graphic Designer / Design Lead to produce ModeSens' visual assets across social, email, web, banner, and partner/co-branded materials, and make sure they're consistent with each other and our brand image.
This is a hands-on production and creative-direction seat.
You'll need strong enough design judgment to help decide how ModeSens' brand design system should actually look once applied and translated across channels, and the execution skills to produce those assets.

We are currently engaging a design + branding agency who is producing a design system for ModeSens.
You'll work from that system as it lands and apply it consistently across every channel, and use it to raise the bar on what we actually ship across our website/app/extension marketing + brand designs along with all marketing channels (social, email, web, etc.
).
There may be an opportunity to also take the design system we receive and make it more specific per channel for ModeSens (i.
e.
, specific social brand guidelines).

Marketing briefs the work and sets campaign priorities; you produce the assets and make sure every one of them - social, email, web, banner - reads as the same brand.
You'll serve as our main steward of all brand assets and we will look to you for your expert POV on how those are produced whether it's an AI generated visual tool, done in Canva, Figma or Adobe, or all a combination of several tactics and approaches.

Responsibilities

Brand System Application

Translate ModeSens' brand design system (color, type, imagery, iconography, motion) into channel-specific guidelines for social, email, web, and banner, building a reference library Marketing and Social can execute against independentlyDefine per-channel creative direction across feed, Reels/TikTok, email, and paid, staying inside one cohesive systemPartner with our agency on the brand design system, flagging gaps and proposing solutions where it doesn't yet cover a channel or use caseBuild a library of reusable Figma-based UI/product components (chips, pricing blocks, insight blocks, cards, alerts, phone frames, etc.
) - replacing cropped/chopped product screenshots - then package them into ready-to-use assets for marketing channels.
Creative Production & Brand Standards

Serve as design producer on all social, email, and marketing creative before it goes live, giving fast, direct feedback to Marketing, Social, and PartnershipsAudit creative against guidelines and fix recurring issues (off-palette color, inconsistent type, low-quality cutouts, mismatched tone)Build and refresh reusable templates (Figma/Canva) for recurring content and internal materials, such as promo emails, Elite storytelling, giveaways, and internal decks all reflect the same visual systemSocial & Content Design

Personally design and produce platform-native creative for Instagram, Reels, TikTok, email, and other touchpoints - executing at a premium, non-templated bar rather than relying on generic Canva layoutsConcept and design assets for Elite membership storytelling, promotional campaigns, and partner/co-branded activationsEnsure product and lifestyle imagery meets brand standards, working resourcefully since we don't shoot or stock inventory in-houseWebsite & Cross-Channel Design

Design banner themes and graphic treatments for web/app (page layout owned by UI/UX), and own marketing assets from Product's work + deliverables (i.
e.
, partner giveaways, giftcard treatments, etc.
)Keep visual language consistent across web, social, and emailMeasurements of Success

A rise in organic engagement (likes, saves, shares, comments, click-throughs, open-rate, sign-ups, downloads, etc.
) across social, email, and banner content - a sign that creative feels native and worth engaging with, not like an ad interrupting the scrollCreative holds its own against competitors, original designs and executions, not generic templates or repeats of what others in the space are already doingCreative briefs consistently move from brief to on-brand, ready-to-publish assets within agreed turnaround times with reduced revision cycles Able to produce a clear, channel-specific marketing brand guideline (building on agency's system), and ensure all design content consistently follows it, visibly reading as one consistent brand.
A measurable drop in recurring off-brand issues (off-palette color, inconsistent type, low-quality cutouts) across social, email, web, etc.
creativeCreative drives concrete user action - click-throughs to ModeSens, Elite membership sign-ups, and other conversion moments - not just passive engagementWeb/app design specs handed to Product and UI/UX are implementable without major reworkOther teams proactively bring you in for decisions rather than working around or escalatingQualifications

5+ years of design experience post-university, with a portfolio that shows both brand/creative direction and hands-on design execution across social, email, web, banner ads, etc.
Experience building or extending a visual bran.