Senior Graphic Designer

FC Cincinnati is seeking a Senior Graphic Designer who is responsible for concepting and executing high-impact creative that drives performance across digital paid channels. This role blends strong visual craft with an understanding of conversion, testing, and platform best practices to produce scroll-stopping ads that deliver results. Responsibilities • Lead the creative development and execution of paid media assets across paid social, display, search, CTV, billboards, web, app, email, and emerging platforms • Design high-performing ad creative optimized for platform best practices, audience targeting, and conversion goals • Partner closely with performance marketing and analytics teams to translate campaign objectives and insights into effective creative • Balance brand consistency with performance needs, ensuring all paid media creative aligns with brand standards while driving results • Manage multiple campaigns and deadlines simultaneously in a fast-paced, performance-driven environment • Prepare appropriate files for printers and vendors • Help organize and maintain structured file folders • Provide creative leadership and mentorship to junior designers, elevating craft and performance thinking across the team • Matchday duties will be assigned and will likely focus on live event production and live digital messaging • The Senior Graphic Designer will have professional matchday obligations throughout the FC Cincinnati season, including preseason, regular season, postseason and in-season tournaments. Additionally, any special events hosted by the club – including international friendlies and/or charitable or large-scale community activities – are included Skills • 3+ years of graphic design experience, with a strong focus on paid media, performance marketing, or digital advertising • Proven portfolio showcasing high-performing creative across paid social, display, search, and digital advertising platforms • Deep understanding of platform best practices for Meta, Google, YouTube, TikTok, and emerging paid media channels • BS/BA in graphic design, UX/UI or related field or demonstrated work experience • Knowledge of and/or prior work in sports business sector is a plus • Knowledge of design techniques and emerging technologies • Expertise in current graphic design practices, including fluency in Adobe InDesign, Illustrator, and Photoshop • Proficient in Microsoft Office Suite, including Word, Excel and Power Point • Highly organized and detail-oriented with strong written and verbal communication skills • Ability to thrive in a fast-paced environment while balancing multiple simultaneous projects • Ability to work independently, as a team member and in collaboration with other teams/functions • Strong interpersonal skills when interacting with departments and clients • Ability to work outside of regular business hours including but not limited to weekends and holidays as required by the FCC game schedule, special events, and projects • Knowledge of and/or prior work in sports business sector is a plus • Basic digital animation experience is a plus