They should be proficient in WordPress, including hands-on experience with WordPress admin and SEO plugins like Yoast SEO. • Ensure web pages are accessible and optimized for speed and performance. • Solid understanding of navigation, SEO, and seamless integration of front- to back-end functionality. • Familiarity with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) and SEO best practices. • BS/BA degree in a relevant field is a plus.
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