Sr. Designer

You will stay informed on design trends and tailor visuals to platform nuances (You Tube, Linked In, Meta) while maintaining brand consistency and delivering thumb-stopping creative.Creative concepting and strategy: Lead creative ideation and concepting for new performance marketing campaigns across all paid channels. Develop net new creative concepts that effectively communicate our value proposition to target audiences—from Pro users to enterprises.Extend and iterate on existing campaign creative concepts, maintaining brand consistency while driving performance optimization.Balance brand quality with performance data insights to create thumb-stopping creative that converts. Visual design and execution.Create compelling static graphics for paid social, display advertising, and digital marketing campaigns.Design high-converting visual assets optimized for various platforms with deep understanding of what performs on each.Produce multi-format asset variations for A/B testing and platform optimization.Work with marketing teams to bridge the balance between brand quality and performance requirements.Creative direction and collaboration: Art direct and storyboard for motion design, video, and animation projects (execution skills a plus but not required).Partner with growth marketers to translate data insights into creative strategy.Collaborate across teams to ensure brand consistency while optimizing for conversion metrics.Contribute to the development of creative frameworks and best practices for growth marketing.Own the creative concepting process from brief to final delivery with strategic input.Lead creative discussions and present concepts with confidence.Work independently to meet campaign deadlines while proactively communicating blockers. Proven track record of creating net new creative concepts and extending existing campaigns.Deep understanding of platform-specific performance nuances across major paid channels.Experience balancing brand quality with performance optimization requirements.Strong portfolio demonstrating ability to create high-converting visual assets across multiple digital platforms.Proficiency in industry-standard design software (Adobe Creative Suite, Figma, etc.). Exceptional collaboration skills and ability to lead creative discussions with performance marketing teams.Deep understanding of design trends across performance channels and how they vary by platform.Ability to art direct and storyboard for motion design and video (execution skills a plus).